Using selling features is a great technique used to attract a wider range or even a certain type of buyer. The technique ties every feature with an advantage or benefit that the prospective buyer wants or thinks is desirable.
Sometimes the smallest selling features in your home can make the biggest difference to a prospective buyer and subjectively add more value to your home due to its uniqueness.
Some of the top selling features are as follows:
Pools typically attract more buyers due to the intended enjoyment and use, as well as for entertainment purposes. Unfortunately, sometimes pools scare buyers away because of its maintenance and safety issues (if the buyer has children).
2. Hot Tub
As with pools, hot tubs prove attractive due to its anticipated use and enjoyment. One factor to keep in mind is the maintenance and if you are going to keep or take the hot tub when you are selling your home.
3. Deck or Patio Area in Backyard
A great backyard entertainment area is great for guests and relaxing. Be sure to check the condition of the deck or patio – a little bit of maintenance goes a long way.
4. Gas or Wood Fireplace
Fireplaces make any room look and feel cozier – especially in the winter! A fireplace is really a special feature not all properties have, whether its gas or wood.
5. Finished Laundry Room
Buyers LOVE finished laundry rooms, and even more so if they are located on the main or second floor – no one wants to go all the way to their basement to do laundry! Added cupboard space and a counter top can also go a long way in a laundry room!
6. Finished Basement
Not only does a finished basement add value to your home, but it also adds more room for enjoyment of your property! Finished basements can be costly sometimes, but you generally get more money out of a finished basement than you put into it.
For example, if you paid $15,000 to finish your basement, the value of your home can increase up to $30,000-$50,000 more than if your basement was unfinished.
7. Upgraded Kitchen
The kitchen is the heart of the home – it is THE most important room in a home! Buyers love to see new, bright and modern kitchens where they can picture themselves cooking and entertaining guests. The easiest renovation in a kitchen that make a huge difference include new paint, light fixtures and backsplash.
Although more extensive renovations such as replacing the countertops, islands, floors and appliances are more expensive, the anticipated increase in value to your property outweighs the amount of money you will put into it.
8. Accent Walls
Accent walls are one of the most inexpensive ways to really bring out character in a room and the overall theme in your home. Whether it’s a brick accent wall or a wooden panel wall, that room is going to pop right out to a prospective buyer and really give them that WOW factor.
9. Updated Bathrooms
Let's be honest – how old is your bathtub, toilet and sink? Are they pink and/or rusty? If so, it may be time to replace them! The best and easiest renovations in your bathroom include replacing the toilet, sink, vanity, mirror, bathtub, retiling the bathtub or shower and adding a fresh coat of paint to the walls.
10. Light Fixtures
Light fixtures are another small and easy renovation you can add to your home and is one of the best selling features. Certain light fixtures really give each room their own personality and are aesthetically pleasing. The best places to replace the light fixtures include the: exterior lights, entrance lights/foyer, hallways, master bedroom, dining room and bathrooms.
Overall, small and large selling features do add value – whether it be market value or subjective value to a particular buyer. Selling features differentiate your home from other homes and make the home feel more desirable because of these unique features.